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FASHION PERSONAL SHOPPER TREND
Shopping is part of daily life for many people: shopping means personal satisfaction, the pleasure in finding a unique present, the pleasure of making your wardrobe interesting and valuable and finding new accessories to improve your look, but it has also become a realobsession that is studied by experts, sociologists and psychologists alike.
These courses offer specific training on the reasons of why people shop, it analyzes all the different aspects related to the preparation of a shop-window and fashion proposals in order to meet all customers’ needs.
Being able to shop is a technique that can be learnt only if someone who knows the market, styles and trend very well is able to “teach and train us”. The budget of the customers is also taken into consideration, if we wish to a have a complete knowledge of every aspect of the fashion world.
Professional Opportunities
At an international level, the personal shopper can work effectively to meet the real needs and desires of people who want the most value for their money.
It is a job that is getting more and more important today, especially in Italy, where customers are more careful in spending money but are interested at the same time in quality.
The fashion personal shopper course mainly aims at enhancing the basic knowledge of people who already work for the fashion industry or it is addressed to those who aim at improving specific skills.
Course Program
Image and success
Professional clothing
Accessories: how to define their value and importance
Meeting the client: how to develop a strong and deep relationship
The nationality of the client and culture
Personal shopper’s “friends”: dealers, hotel concierges, restaurant managers
Key word for a personal shopper: being always updated
Visiting Professor: a personal shopper working in Milan
Choosing clothing and accessories according to client’s budget and personality
Etiquette and savoir faire to handle in any situation and for different cultures
The importance to following the client, building a long term relationship
Outdoor visit among the fashion streets of Milan
Wearing Psychology
Fashion Brands: prêt-à-porter, haute couture, concept store, malls, outlet, and markets.
Trend and “musts” in the fashion system
Beauty and events to be part of

